Rubie Chen

Rubie Chen

SOONG

SÓONG Branding 品牌設計

SÓONG is a creative beer cocktail brand from Shanghai.

The dynamic calligraphy stroke represents the bold and refreshing attribute of the beer. 

The slim and silky “S” in the middle stands for the elegance characteristic of the cocktail. 

SÓONG is the fusion of all kind, a creative hub of innovative drink. 

The brand personalities are interesting, active and attractive.